The Painted Hall

OOH | Display | Native | Paid Social | Paid Search | Video

The Google Ads Grant account, previously managed by another agency, had experienced poor performance with low impressions and clicks across all campaigns. Therefore the campaigns were not achieving objectives including traffic to the website and conversions. The monthly Grant budget was never reached.

An audit was undertaken to assess performance and set up of the account and each of the existing campaigns. Along with keyword research and implementation, it was recommended that some campaigns were started again from scratch where performance was particularly poor. In other campaigns we switched campaign objectives to increase traffic to the website with the view to increase conversions in a second phase. Copy was also audited and rewritten where necessary. We substantially increased activity across all metrics.

I cannot speak highly enough about the exceptional service provided by Fabbrica. Their expertise and dedication has transformed our digital presence with a remarkable 50% increase in website users and a 500% surge in clicks on our Google Search Ads – results that have exceeded our expectations.

What sets Fabbrica apart is the genuine care and investment of time they put into understanding our brand and offering, going above and beyond to tailor strategies that align with our goals and challenges, and providing insightful recommendations to optimise our marketing efforts.

Their collaborative approach has made the entire process seamless. In an industry where results matter most, Fabbrica stands out as a reliable and results-driven ally. If you are seeking a marketing partner that delivers tangible, measurable outcomes while demonstrating a genuine commitment to your business's growth, I wholeheartedly recommend Fabbrica.

Rosie Armstrong-Dwyer, Marketing Manager, Old Royal Naval College

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