Our story

Cromination OOH

Set up by Richard Rizzo Hills back in 2019, Fabbrica Media is the insightful media agency.

We create thoughtful media strategies, and media plan and buy across all media channels, traditional and digital.

Fabbrica was created to be a better kind of agency. Thoughtful, responsive, innovative, insights-driven, and exceptional service.

But most of all - we care.

About Richard

Richard is a media strategist with over 25 years’ media agency experience, working on a wide range of sectors including charity, travel & tourism, arts, government, property, health & wellness, and education on digital and integrated campaigns across all media.

Richard wanted to create a better kind of agency, one that linked his passion for media and travelling whilst combining thoughtful media strategy and a customer-led approach - and that’s how Fabbrica Media came into being.

Meet the team

  • Richard Rizzo Hills

    Richard Rizzo Hills

    FOUNDER & MEDIA STRATEGIST

    Richard has worked for over 20 years in other media agencies where, in the past, he managed campaigns for national and regional tourism boards, visitor attractions, airlines, and tour operators.

  • James Brenchley

    James Brenchley

    DIGITAL MARKETING DIRECTOR

    James has managed impactful campaigns for a diverse range of clients, both from the client and agency perspectives. Specialising in Pay-Per-Click (PPC), social advertising, and SEO, he has honed his digital skills working with renowned visitor attractions in Kent and London.

  • Carla Caswell

    Carla Caswell

    SOCIAL MARKETING STRATEGIST

    Carla is a digital marketing expert and social media strategist. She has worked in digital media for over 15 years at some of the world’s largest advertising agencies and media owners. Her past agency experience has seen her work on luxury, automotive, FMCG, and television clients.

Who do we help?

We help anywhere that people can visit. Whether it’s a visitor attraction, shopping district, city, region or country, we help clients increase awareness, attract customers and visitors, sell more tickets, and grow.

Town, city, regional, and country destinations

Visitor attractions

Property developments

Shopping districts or malls

Landscapes / AONBs / National Parks